7,158 Links Built for a Single Agency Partner
5 years • 665 campaigns • 10+ niches • Article included with every placement
|
7,158
Links Placed
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3,326
Unique Domains
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665
Campaigns
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5 Yrs
Partnership
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115/mo
Avg Delivery
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The Challenge
Our agency partner manages a fast-growing roster of SEO clients across a wide range of industries, but lacks a scalable way to fulfill link building. Their in-house team was stretched thin. Freelancers proved unreliable. And existing vendors locked them into expensive retainers with inconsistent quality.
They needed a partner who could:
- Fulfill high-volume requests across dozens of active campaigns simultaneously
- Work across a range of niches, including finance, SaaS, home & garden, and e-commerce
- Provide an article for every placement — not just the link
- Scale orders up or down month-to-month, with no contracts or minimums
- Deliver a fully white-label service
The Solution
We’ve been acting as the agency’s dedicated white-label link-building partner, operating on a simple pay-per-successful-link model. For every placement, we handle:
| Content creation: Writing custom, niche-relevant articles tailored to each target site | Outreach & placement: Managing prospecting, outreach, and negotiation with site owners |
| Quality control: Delivering only verified, live links that meet strict quality standards | Reporting: Providing fully white-label reports ready to send to clients |
The agency paid only for links that went live. No retainers. No minimums. No risk.
The Numbers
5-Year Volume
| Year | Links Placed | Avg. Links/Month |
|---|---|---|
| 2021 (started Mar) | 1,889 | 189 |
| 2022 | 1,165 | 97 |
| 2023 | 1,249 | 104 |
| 2024 | 1,222 | 102 |
| 2025 | 1,336 | 111 |
| 2026 (Q1 only) | 297 | 99 |
| TOTAL | 7,158 | 115 avg |
Domain Diversity
- 46% unique: 3,326 unique domains out of 7,158 total placements
- Low reuse: Just 2.2 placements per domain on average
- Natural profile: Placements distributed across thousands of editorially managed websites
Niche Coverage
This partnership spanned 665 individual campaigns across a wide variety of industries:
| Gaming & Entertainment | Home & Garden | Finance & Insurance | SaaS & Tech | E-commerce & Retail | Health & Fitness |
| Legal | Parenting & Pets | Media & Publishing | Lifestyle | + More |
$1.6M – $2.0M in revenue
With roughly $900K–$1.3M in gross profit. Zero hires. Zero overhead.
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$90–$160
Avg. cost per link (all-in)
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55–75%
Resale margin per link
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$1.6–$2M
Est. revenue generated
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Why This Partnership Lasted 5+ Years
1. Zero Risk Model
The agency never pays for links that don’t go live.
2. Article Included in Every Placement
We don’t just secure placements; we also write and curate every article. This removes the need for a separate content workflow.
3. Scale Without Hiring
At peak, we deliver up to 190 links per month. Building an equivalent in-house team would cost an estimated $15,000–$25,000/month.
4. Niche Flexibility
The agency serves a wide range of clients across multiple industries, and we have the capacity to match that diversity. Our outreach networks and content expertise allow us to deliver seamlessly across any vertical the agency supports.
5. Consistency
665 campaigns. 20 consecutive quarters. Not a single month of zero delivery.